Keynotes and Orientation Sessions

You can see snippets of one of his keynote addresses here.

Our introductory sessions enable you and your group to see your strategic position in an entirely new way. These sessions can be designed for medium-sized (50–100 people) to large (100-plus people) audiences and run from an hour to two hours. These programs come in a variety of "flavors," for different front-line groups: sales, marketing, customer support, etc.

In these sessions, you get an overview of how to use the tools of strategic analysis. This training has two goals:

  • Meet the goals of your meeting, emphasizing the concepts of strategy that support the meeting's message.
  • Give the audience a new and powerful perspective on how easy it is to use better strategy in day-to-day decision-making.
  • Teach how to leverage the existing elements of you position to improve your organization’s strategic position.

During these sessions, our audiences to participate in a number of simple strategic exercises that demonstrate the power of the different aspects of recognition-primed decision-making.  

Before preparing a strategic analysis session, we discuss the audience’s strategic challenges with people involved in the event. Generally we talk with the event organizer and to several typical attendees. In preparation, we ask a series of questions regarding the following:

  • Your organizations’s core philosophy

  • The changing conditions in your environment

  • The nature of your competitive battleground

  • The decisions that the attendees must make

  • The different methods used by attendees to execute their decisions

 
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